Social Media Marketing
Master Meta, TikTok, and AI Strategy to Lead the Digital Landscape.
Course Overview
Among the Philippines’ elite digital marketing schools
- First school to offer SEO training in the Philippines since 2012
- Classes are delivered by Digital Marketing experts
- Pearson Vue Accredited Testing Center
- PhilGEPS Accredited Center
- Unlimited free class retakes
- Receive a globally recognized course certificate
Course Outline
Day 1
- Introduction To Marketing Mix
- Consumer-Centric Approach
- Understanding The Marketing Funnel
- Using Canva for Social Media Design
- Developing Buyer Persona
- Creating a Competitor Analysis
- Importance of Branding Strategy
- Constructing a KPI using the SMART Framework
Day 2
- How To Do Keyword Research
- Understanding Content Marketing Pillars
- Content Marketing Strategies and Techniques
- Best Practices in Creating Engaging Content
- Different Types of Social Media Content
- Developing a Social Media Plan
- Facebook Marketing
- Facebook Page Setup
- Social Community Marketing
- Facebook Insights and Analytics
- Understanding How Facebook Ads Work
- Different Types of Facebook Ads
- Setting Up Facebook Ads Account
Day 3
- Ads Copywriting Strategy
- How to Utilize Instagram
- How to Utilize LinkedIn
- How to Utilize Twitter
- How to Utilize TikTok
- How To Utilize Pinterest
- How to Utilize YouTube
- Running YouTube Ads
- How To Utilize Google My Business
- Influencer Marketing
Frequently Asked Questions
Are there any prerequisites for this training?
- Basic computer knowledge and skills in PC or Mac.
- Should have completed the Digital Marketing Fundamentals course.
- Experience in Sales & Marketing is an advantage but not required.
What's included after completing the training?
- Certificate of course completion
- Training references (PDF)
- Exercise materials
- Some add-ons
- Free trainer consultation
- Unlimited Free Retakes
How to avail the Unlimited Free Retakes?
Unlimited Retakes = Unlimited Hours of Learning!
We understand that individuals have different learning styles and paces, that’s why we offer the opportunity to learn at your own speed. If you need more time to grasp a concept, you are welcome to come back and retake the class at no additional cost. We believe in providing students with the support they need to succeed.
To Avail: Finish the course to qualify for the unlimited refresher classes
Validity: 1 Year
Who should enroll in this Social Media Marketing Training program?
This 3-day intensive bootcamp is designed for individuals who want to move beyond “boosting posts” and master AI-driven social media strategies and high-conversion Meta & TikTok advertising. Ideal candidates include:
- Business Owners & Entrepreneurs: Owners looking to scale their brand, manage their own ad budgets (Meta & TikTok), and drive measurable ROI without relying solely on expensive agencies.
- Digital Marketing Professionals: Traditional marketers or specialists who need to update their skills for the 2026 landscape, including AI-assisted content creation and advanced audience targeting.
- Social Media Managers & Content Creators: Professionals who want to transition from “engagement” to “conversion,” mastering the technical side of Meta Business Suite and TikTok Creative Center.
- Freelancers & Virtual Assistants (VAs): High-ticket VAs aiming to offer Social Media Strategy as a premium service to international clients, commanding higher hourly rates in USD.
- Career Shifters: Individuals from non-marketing backgrounds looking to enter the high-demand digital economy with a Certificate of Completion from a reputable Philippine training center.
- Sales & PR Executives: Professionals who want to understand how social media funnels support the sales cycle and brand reputation management in the modern Philippine market.
- E-commerce Managers: Teams managing Shopify, Lazada, or TikTok Shop who need to master Video Marketing and Paid Social to increase store traffic and sales.
What career paths are available for Social Media Marketing-trained professionals?
Completing this 3-day intensive course prepares you for a variety of high-demand roles in the digital economy. Depending on your interests—whether creative, technical, or strategic—you can pursue the following career tracks:
- Paid Social / Performance Marketing Specialist: Focuses on managing advertising budgets and maximizing ROI on platforms like Meta and TikTok. (Ideal for data-driven individuals who love analytics.)
- Short-Form Video Content Strategist: Specializes in the “hook-and-retention” mechanics of TikTok, IG Reels, and YouTube Shorts. (Perfect for creative storytellers and trend-watchers.)
- Social Media SEO & AEO Specialist: A 2026-priority role focused on optimizing social profiles to appear in AI search results (Gemini/ChatGPT) and social search bars.
- Community & Engagement Manager: Acts as the “human voice” of the brand, nurturing online groups, managing PR in comments, and building brand loyalty.
- Influencer & KOL Relationship Manager: Coordinates collaborations between brands and creators, managing contracts and tracking campaign success.
- Social Media Virtual Assistant (High-Ticket VA): Provides premium strategy and ad management services to international clients, commanding higher USD hourly rates.
- Digital Growth Lead / Social Media Manager: A leadership role overseeing the entire social team, aligning social strategy with overall business revenue goals.
Regular Rate
₱13,000
/pax
- Basic to Intermediate Coverage
- Certificate of Completion
- Training Materials and References
- Free Coffee and WiFi Access
- Free Trainer Consultation
- Unlimited Class Retakes within 1 Year
Get a ₱1,000 discount upon registration
Get a ₱1,500 discount upon registration
Enroll 4 students and get an extra ₱500/pax off, on top of existing discounts.
MARCH 2026
About the Registration
Feel free to register! Registering does not commit you to paying for the course immediately. Registration helps us track attendee numbers and enables us to stay in touch. Payment will only be requested once the course is confirmed to proceed.
Note: When choosing a schedule, you are limited to the available training dates posted on our website.