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SEO - Search Engine Optimization | Digital Marketing Training

SEO - Search Engine Optimization | Digital Marketing Training

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The Search Engine Optimization training is designed to teach students how to effectively drive traffic to their website by increasing its visibility over different search engines.  Students will be taught  various strategies and techniques that would dramatically increase their website’s search results & search engine ranking through organic (“natural” or un-paid) & non-organic (paid) SEO approaches.

SEO may be used to target different kinds of search result such as web search, image search, local search, video search and more.

This training is for:

  • People who have a business website
  • People who are about to start a business website
  • People who want to start selling online
  • People who want to learn how to get more website visitors
  • Sales and Marketing Personnel who wants to learn about a new avenue to tap into the market of online users
  • IT students/graduates who want to learn how to make a search engine-friendly website
  • Bloggers
  • Business Owners who want to avoid getting deceived by SEO companies
  • People who want to pursue a career in E-Marketing
  • Basic computer skills in Mac or PC.
  • Knowledge in any Web Development Platform is an advantage but not required.
  • Knowledge in Marketing is an advantage but not required
  • Should have an existing website or is currently maintaining a website.
  • Will be assigned to maintain a website
  • Will be putting up a personal / business website
  • Will be assigned to a Digital Marketing Campaign
  • Certificate of Course Completion
  • References Materials (PDF)
  • Software Evaluation Copy
  • Other Add-ons
Digital Marketing Fundamentals Training

SEM - Search Engine Marketing | Digital Marketing Training

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The Digital Marketing workshop is for anyone who wants to learn different online marketing channels that can help drive online customers to a website as well as understand how to build an effective digital marketing campaign. Some online tools and reference materials are highlighted throughout the workshop, enabling attendees to leave with solid hands-on knowledge that can be implemented immediately as soon as return to the office.

This workshop is best understood by individuals who have completed our Search Engine Optimization course because the workshop requires understanding of how search engines work, how keywords are best implemented and how websites are optimized.

This training is for:

  • Social media marketers, or web writers who would like to expand their career to full-scale digital marketing.
  • Anyone who is involved in overseeing a digital marketing team.
  • Should have completed the Course on Digital Marketing Module 1: Search Engine Optimization
  • Basic computer skills in Mac or PC.
  • Knowledge in any Web Development Platform is an advantage but not required.
  • Knowledge in Marketing is an advantage but not required
  • Should have an existing website or is currently maintaining a website.
  • Will be assigned to maintain a website
  • Will be putting up a personal / business website
  • Will be assigned to a Digital Marketing Campaign
  • Certificate of Course Completion
  • References Materials (PDF)
  • Software Evaluation Copy
  • Other Add-ons